Keeping old meds in your medicine cabinet, where kids can find them, is never a good idea. It’s not as if someone else is going to return them to the drugstore for you.
Film advertisement created by FCB, Canada for Drug Free Kids Canada, within the category: Public Interest, NGO.
VP, Head Of Creative: Sylvain Dufresne
Creative: Arnaud Deneux, Emily Wilkinson, Jean-Simon Charland
Client services: Olivier Barreau, Caroline Morissette
Strategy: Marie-Nathalie Poirier
Agency production: Catherine Dumas, Anick Rozon, Joseph Spilak
Production: Alexandra Quesnel / Gorditos
Photography: Raphaël Ouellet
Sound: Sylvain Rioux / BLVD