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Berklee Campaign

Published/Aired: 
December 2017

Description

We were invited to work alongside Berklee’s team for the launch of their new animated series campaign. We illustrated, animated, and sound scored for Berklee’s new online videos. Inspired by the institution’s heritage, our team passionately worked non-stop to develop the first animation videos of their online series campaign. The visual aesthetics of the spots are influenced by the early visual music artists.

The illustrations are composed by complexes of abstract shapes and forms floating into the brand's colours. The animation and the sound design translated these abstract images into meaningful storytelling moving image. The animated spots represent visually and communicate the educational purposes and the structure of the institutes degrees.

Production Company: Decoyimages
Creative Director / Animation: Afroditi Bitzouni
Art Director / Illustration: Christos Koutroglou
Music / Sound Design: Kyriakos Charalambidis
Concept / Direction: Yiannis Christoforou
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Highest Rated

baconneedles's picture

+ for music and art direction

baconneedles
Activity Score 836
Copywriter
baconneedles's picture

+ for music and art direction

baconneedles
Activity Score 836
Copywriter
kleenex's picture

Love the look of theses ads.

kleenex
Activity Score 54461
Web Designer/Developer
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