The phone-condom looks like a regular condom and is packaged in the same way - but it’s larger and firmer, so that it fits around a mobile phone, blocking it from being used. The idea behind it is to show that people can have more real fun in bed by not being distracted by mobile phones.
Film advertisement created by Etcetera, Netherlands for Ben, within the category: Electronics, Technology.
Creatives: Ben Imhoff, Leendert Jan de Ronde, Luuk Simonse
Strategy: Job Koopman
Account: Michael Nap
Agency Producer: Marieke Prette, Tamara Bogaard
Production Company: Holyfools
Director: Daan Groot
Producer: Erik Mertens
DOP: Gábor Déak
Editor: Emiel Nuninga
Gradig/Online: The Compound