Agency Network: 
Published/Aired: 
July 2019

Description

Taiwan possessing the highest density of motorcycles and scooters in the world, at 378 per square kilometer. We have also discovered the high accident rate of motorcycle since Anti-lock Braking System is not force to be installed by current regulation. So, we hope to arouse Taiwanese’s awareness toward to the importance of installing Anti-lock Braking System. With Anti-lock Braking System, it can make the journey safer.

Digital advertisement created by Heartbeat Creative Lab, Taiwan for Robert Bosch Taiwan, within the categories: Electronics, Technology, Transport.

Advertising Agency: Heartbeat Creative Lab, Taipei, Taiwan, Province of China
Chief Creative Officer: Akira Chen
Copywriter: Kevin Kuo
Copywriter: Sierra Chang
Director: Allen Lee
Producer: Chia Liu
Production Company: Bundle Film Production
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