It’s a phenomenon as old as time: We crave what we can’t have. And during a hard lockdown when every restaurant is closed, that’s our favourite fast food. To support South Africans during this Whopperless time, Burger King decided to censor all its ads. Why? To reduce cravings, of course.
Digital advertisement created by Publicis, South Africa for Burger King, within the category: Food.
Managing Director: Quinton Luck
Chief Creative Officer: Jonathan Beggs
Creative Director: Stephanie Symonds
Art Director: Caroline Michie
Copywriter: Michelle Marais
Account Director: Marcia Relling
Account Manager: Clementine Mojapelo
Senior Strategist: Devin Ross