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Agency Network: 
Published/Aired: 
February 2017

Description

Snaptivity can turn any stadium event into a live photo feed. Robotic cameras and IoT sensing networks map every inch of the stadium, while crowd tracking and AI predict when and where the next big reaction will hit—triggering the cameras to catch intense moments of passion, despair, hope, and victory.

To avoid distracting from the action, Snaptivity delivers photos to fans via an app during downtime at the event, such as halftime at a football match. Snaptivity has captured over 850K photos and its images are three times more likely to be shared multiple times.

Design advertisement created by R/GA, United Kingdom for Snaptivity, within the category: Electronics, Technology.

Advertising Agency: R/GA London, UK
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kleenex's picture

The idea worked.

kleenex
Activity Score 57465
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