April 2020


We were asked to challenge the ideas around female pleasure and sexual wellness. But to understand female pleasure, we need to understand the organ responsible for it i.e. the clitoris. From a complete absence in anatomy classes to a misrepresentation in media - the clitoris is largely ignored. This cultural ignorance is the primary reason for the orgasm gap. #TheClitCatchUp shines the spotlight on the clit, starting a conversation that gets women to realise that there's more to their bodies, and to their sexual pleasure, than they had thought.

Content advertisement created by Miami Ad School, United States for Teen Vogue, within the categories: Health, Media, Public Interest, NGO.

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