PET SOS Foundation Content Advert By McCann: #WhatTheFluffChallenge

Agency Network:

McCann

Published/Aired:

June 2018

Posted:

July 30, 2018

Tags

Description

There’s a new hilarious trend on the Internet called the #WhatTheFluffChallenge where people trick their pets into believing they disappeared in front of their eyes. The dog’s can’t understand where their owners went and go crazy for a few seconds until they find them.

Sadly, many pets experience the #WhatTheFluffChallenge and their owners never comeback.

Content advertisement created by McCann, Puerto Rico for PET SOS Foundation, within the category: Public Interest, NGO.

Credits

Advertising Agency: McCann Worldgroup, Puerto Rico

Creative Director / Copywriter: Nánel Rodríguez

Art Director: Yariely Rodíguez

Copywriter: Gina Vence

Additional Credits: Ángel Alvarado, Lizette Díaz