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Published/Aired: 
September 2010

Description

Ambient advertisement created by Leo Burnett, Philippines for WWF, within the category: Public Interest, NGO.

Advertising Agency: Leo Burnett Manila, Philippines
Executive Creative Directors: Richard Irvine, Raoul Panes
Creative Director: Alvin Tecson
Art Director: Mela Advincula
Copywriters: Candice Madamba, Cey Enriquez
Agency Producers: Benjie Puno, Marissa Abayari
Account managers: Raymond Arrastia, Sue Ann Nolido, Gela Peña, Nati Go
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Lucylu's picture

Yes, i like this idea.

Lucylu
Activity Score 109
silvi's picture

This is great!

silvi
Activity Score 4172
Copywriter
andyStock's picture

A fantastic piece of work!

andyStock
Activity Score 666
Guest's picture

Best thing i've seen for a long time

Guest
Hibon's picture

Great work... simple idea.

Hibon
Activity Score 3734

Simple ideas are the best !

Guest's picture

This idea is from Leo Burnett/Sidney, just look at the last One Show Award book in page 205.

Guest
Guest's picture

Burnett Sydney copied it. sorry to disappoint you mate!

Guest
Ensamblador's picture

Congratulations. Fantastic.

Ensamblador
Activity Score 239
Creative Director at OMM ensamblaideas
IRONWORKS's picture

Sorry, it has been done.

IRONWORKS
Activity Score 222
Graphic Designer at NagaDDB, Malaysia.
Anonymous Author's picture

Good good.

Anonymous Author
Activity Score 1541

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

Dzsoi's picture

Very nice but the sticker-windows are too big.

Dzsoi
Activity Score 8557
Copywriter at Brightly
Guest's picture

nice, but getting tired of seeing post-it ads.

Guest
Guest's picture

Strong, simple and clever. Excellent!!

Guest
Guest's picture

How can everyone praise this ad when it's obviously been done before, and for the exact same client. Yes it's a great idea, but one that has ALREADY won awards.
Anonymous Author even posted the link above.

Guest
Guest's picture

Leo Burnett Sydney? Leo Burnett Manila? There's some discussion who came up with it first. Look at the 2009 D&AD Annual.

Guest
Guest's picture

Leo Sydney deserves the benefit of the doubt for having come up with earth hour, don't you think?

Guest
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