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Don’t Be Silent

Campaign
Agency Network: 
Published/Aired: 
April 2017
Papyrus: Don’t Be Silent

Description

Exam time can be stressful. Many students keep quiet and bottle up their anxiety. Suicide is sometimes seen as the only way out. In partnership with PAPYRUS, a national charity for the prevention of young suicide, we sent out an exam sign pack for schools to put up during exam period, inverting the usual message to highlight the need to talk.

Ambient advertisement created by TBWA, United Kingdom for Papyrus, within the category: Public Interest, NGO.

Advertising Agency: TBWA\Manchester, UK
Executive Creative Directors: Lisa Nichols, Gary Fawcett
Art Director: Jason Chadwick
Copywriter: Sam Rutter
Photographer: Chris Chippindale
Account Manager: Julia Buck
Planner: Rebecca Brett
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