Campaign advocating circus animal rights. It was followed by a citywide ban on animal use in Bucharest circuses, along with a similar nationwide law in Parliamentary debate.
This professional campaign titled 'Zebra, Tiger' was published in Romania in February, 2017. It was created for the brand: WWF, by ad agency: Friends\TBWA. This Outdoor medium campaign is related to the Public Interest, NGO industry and contains 2 media assets. It was submitted almost 7 years ago.
Advertising Agency: Friends \ TBWA, Bucharest, Romania
Creative Director: Sorin Trâncă
Art Director: Mario Niculae
Copywriter / GCD: Vladi Păunescu
Additional Credits: Alexandru Pomană