Due to the recent record number of wildfires in the Amazon Forest in Brazil, is required to take some action to reflect about this tragedy. Unfortunately, misinformation is one of the main problems that had lead to this situation.
This professional campaign titled 'Words and Attitudes' was published in Brazil in September, 2019. It was created for the brand: Cariri Revista, by ad agency: FLEX And Comunicação. This Print medium campaign is related to the Public Interest, NGO industry and contains 3 media assets. It was submitted almost 3 years ago.
Advertising Agency: Flex And Comunicação, Fortaleza, Brazil
Art Director: Rafael Andrade, Rayla Oliveira
Copywriter: André Nogueira, Felipe Campos
Creative Director: André Nogueira, Rafael Azevedo