Description
Context: The FIFA World Cup wasn't just watched from home. It was also an opportunity to inspire Panamanians to travel to the cities where their national team would play. As the airline connecting the Americas, Copa Airlines already flew to every host destination.
Idea: Seen from above, World Cup stadiums naturally resemble airplane windows. We turned aerial photographs of the venues into "windows to the game", connecting Copa Airlines' network with every destination where Panama played and inviting Panorama Magazine readers to experience the tournament from a new perspective.
This professional campaign titled 'Windows to the game' was published in Panama in July, 2026. It was created for the brands: Copa Airlines and Panorama de las Américas, by ad agency: Star5. This Print medium campaign is related to the Sports and Travel and Tourism industries and contains 4 media assets. It was submitted 15 minutes ago by General Creative Director: Camilo Garzón Rengifo of Star5 Ogilvy.
Credits
CEO: Gabriel Barletta
Chief Creative Officer: Jorge Heilbron
Chief of Staff: Roberto Perez
Executive VP: Manuel Álvarez
General Creative Director: Camilo Garzón Rengifo
Creative Director: Sergio Gallego
Art Director: Alberto Weand Ortiz
AI Artist: Haxel Santamaría
Graphic Designer: Kenny Matos
