Description
There’s the way the world does things, and there’s the way we do it in Panama.
There’s a uniqueness in our style and the way we experience things. After all, we are a melting pot of people and culture, wild and contrasting places and vibrating experiences that will ensure that the trip you made is one of a kind.
With refreshingly irreverent copies and authentic and natural images, we are speaking to the Discerning Traveler with a tone and wittiness that is characteristic of the warm people of Panama.
This is the place where the oceans connect and worlds converge. It’s where we’re from and the way we are, and IT’S SO PANAMA.
This professional campaign titled 'It's So Panama' was published in Panama in July, 2025. It was created for the brands: Copa Airlines and Promtur, by ad agencies: Ogilvy and Star5. This OOH Outdoor and Print media campaign is related to the Hospitality, Tourism and Travel and Tourism industries and contains 8 media assets. It was submitted 4 months ago by General Creative Director: Camilo Garzón Rengifo of Star5 Ogilvy.
Credits
Agency: Star5
CEO: Gabriel Barletta
Chief Creative Office: Jorge Heilbron
Chief of staff: Roberto Perez
Executive VP: Manuel Álvarez
General Creative Directors: Werner Lemke - Camilo Garzón Rengifo
Creative Director: David Gómez Mejía
Art Director: Yasmira Acosta
Graphic Designer: Verónica Medina - Luigi Lo Medico - Kenny Matos
Retoucher: Angie Vaca
