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Why do we read?

Description

During the Sharjah Children’s Reading Festival, organized by the Sharjah Book Authority, we highlighted an important question: “Why do we read?”
We aimed to answer this question in an engaging way that encourages children to read, by introducing them to a wide range of book categories and showing how reading can transport them from the real world to limitless imaginary realms.

This professional campaign titled 'Why do we read?' was published in United Arab Emirates in April, 2025. This Digital medium campaign is related to the Public Interest industry and contains 1 media asset. It was submitted about 2 months ago by Sr. Creative Copywriter: Mostafa Abd El-Hai of BSocial Egypt.

Credits

Advertising Agency: NNC
Producer: Nusaiba Emad
Copywriter & Director: Mostafa Abd El-Hai
DOP & Video Editing: Safeer

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