Who Am I? #GoGetProud

Agency: Taxi


What happens when perceptions of sexual and gender identity are put to the test? As a partner to Pride around Canada, Fido invited people to play a game and find out.

This professional campaign titled 'Who Am I? #GoGetProud' was published in Canada in June, 2017. It was created for the brand: Fido, by ad agency: Taxi. This Experiential medium campaign is related to the Public Interest, NGO industry and contains 1 media asset. It was submitted about 5 years ago.


Advertising Agency: Taxi, Montreal, Canada
Executive Creative Director: Jordan Doucette
Creative Director: George Giampuranis
Art Director: Etienne Bessette
Copywriters: Thibaut Delelis, Gary Watson
Director: Anthony Ayotte
Accounts: Emma Toth, Britt Garland
Strategy: Rafik Belmesk
Producers: Émilie Trudeau-Rabinowicz, Geneviève Boyer
Production Company: 1one Production


iStock Essentials

lovely small golden retriever do...

Artist: feedough

iStock Signature

Blue French bulldog with sunglas...

Artist: Constantinis

iStock Signature

4k video footage of a happy seni...

Artist: Kobus Louw

iStock Essentials

Portrait Of Happy Young Woman Gi...

Artist: dualstock

iStock Signature

POV car offroad driving in Tusca...

Artist: piola666

iStock Essentials

Golden retriever on blue backgro...

Artist: aleksutkin

Limited-Time offer. Save 15% on everything with code 15AOTW.

Search iStock

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.