WEF 2023 "Tomorrow's leaders need:"

Agency: UNICEF Switzerland and Liechtenstein


The message was placed on six billboards at the Promenade. Every WEF participant had to pass by. The topic appeared at the same time in the Forbes Magazine (

This professional campaign titled ' WEF 2023 "Tomorrow's leaders need:"' was published in Liechtenstein and Switzerland in January, 2023. It was created for the brand: Unicef, by ad agency: UNICEF Switzerland and Liechtenstein. This OOH Outdoor medium campaign is related to the Finance and Public Interest industries and contains 7 media assets. It was submitted about 1 year ago by Senior Brand & Communication Manager: Felix Freese of UNICEF.


Advertising Agency: Comittee for UNICEF Switzerland and Liechtenstein, Zurich, Switzerland
Director Digital & Media: Marc Uricher
Copywriter: Felix Freese
Art Director: Lucia Pigliapochi
Account Manager: Michèle Kessler
Lithography: Marjeta Morinc
Image Credits: ©UNICEF


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