The Covid-19 vaccine is portrayed as a luxurious product, to underline the unfair distribution gap, as rich countries are clearing the shelves.
This professional campaign titled 'Don't let the vaccine become a luxury' was published in Norway in December, 2020. It was created for the brand: Unicef, by ad agency: Tante Randi. This Integrated medium campaign is related to the Public Interest, NGO industry and contains 6 media assets. It was submitted almost 2 years ago by Copywriter: Glenn Haugen of Tante Randi.
Advertising Agency: Tante Randi, Oslo, Norway
Photographer: Lindsay Adler
Director (film): David Geffin