Volvo’s aim is that no one should be killed or seriously injured in a new Volvo. But why would we stop there, if we can also save lives? We launched Volvo Lifesaver: Volvo cars equipped with an AED, connected to the national emergency call system.
This professional campaign titled 'Volvo Lifesaver' was published in Netherlands in September, 2019. It was created for the brand: Volvo, by ad agency: WPP. This Experiential medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted over 3 years ago by Creative : Rens Quirijnen of Grey / Ogilvy Amsterdam .
Advertising Agency: Grey - Ogilvy Social.Lab Amsterdam, Amsterdam, Netherlands
Creative (copy & Concept): Rens Quirijnen
Creative (art & Concept): Stephan Gonissen
Creative Directors: Gijs Sluijters, Joris Tol