Our client is the Cartagena Music Festival and they have always believed that music is for everyone even for people who can not hear it. For this reason we created the first app that transforms song frequencies into vibrations so deaf people can feel the music in their Smartphones trought his phone vibrator.
This professional campaign titled 'Vibetunes' was published in Colombia in July, 2013. It was created for the brand: Cartagena Music Festival, by ad agency: Y&R. This Ambient medium campaign is related to the Recreation, Leisure industry and contains 1 media asset. It was submitted over 10 years ago.
Advertising Agency: Y&R Colombia
Chief Creative Officer: Mauricio Rocha
Executive Creative Director: Tito Chamorro
Digital Creative Director: Juan Pablo Alvarado
Creative Directors: Diego Suárez, Ricardo Uribe, Julián Núñez
Copywriter: Juan Pablo Maldonado
Art Directors: Juan Carlos Otálora, Alexander Argüello, Daniel Sáenz, Joana López
Production: Wunderman Colombia, Plan9 Media