Description
Everyone in Latin America knows "that" neighbor. She knows who arrived late, who bought a new car, and who is visiting whom. She is the human version of a security camera. We leveraged this cultural common ground to create a humorous and relatable campaign that bridges the gap between traditional neighborhood "surveillance" and modern security technology.
This professional campaign titled 'Upgrade 'That' Neighbor' was published in Bolivia in March, 2026. It was created for the brand: OmniCam Importaciones, by ad agency: Masamaki. This OOH Outdoor and Print media campaign is related to the Electronics, Technology industry and contains 2 media assets. It was submitted about 1 hour ago by Creative Director: Mauricio Teran Pinell of Masamaki.
Credits
Advertising Agency: Masamaki, La Paz, Bolivia
Planner: Claudia Mallo
Creative Director: Mauricio Teran
Art Director: Mauricio Teran
