Case Study Video
App Mockup
Print Ad
Print Ad
Print Ad
Description
An app that utilizes AI to assist users in packing their bag for travel. Users start by selecting if they want to pack or search their bag. When packing a bag, users select their bag and input details about their trip, then the app suggests exactly what to pack. Next, users simply take photos of their items and watch the suitcase organize itself. If they decide to use the search feature once their bag is packed, just look up the item and the app will tell you exactly where it was packed.
This student campaign titled 'TUMI.Zip' was published on May 07, 2026. It was created for the brand: Tumi, by ad school: S.I. Newhouse School of Public Communication. This Digital, Integrated, and Print media campaign is related to the Travel and Tourism industry and contains 5 media assets. It was submitted about 22 hours ago.
Credits
School: S.I. Newhouse School of Public Communications
Art Director: Grace Daly
Copywriter: Yanyue Hua
Instructor: Stephen Lundberg
