Description
On Three Kings' Day, Burger King Ecuador took its revamped Whopper, now boasting an even more irresistible flavor, directly to local businesses with "king" in their name. In a country where places like "El Rey del Choclo" (The King of Corn) or "Rey del Pan" (The King of Bread) are household names, the brand paid tribute to these local icons with a gesture as unique as its signature burger. This activation not only showcased the new and improved Whopper but also strengthened Burger King's connection with the community, bringing a touch of its own kingdom to the "kings" of everyday life in Ecuador.
This professional campaign titled 'Three Kings' Day' was published in Ecuador in January, 2025. It was created for the brand: Burger King, by ad agency: BBA Ecuador. This Direct and Experiential media campaign is related to the Delivery Services and Food industries and contains 1 media asset. It was submitted 8 days ago.
Credits
Creative Executive Officer: Bryan Recalde
General Account Director: Francisca Frisch
Account Executive: Ana Andrade
Creative Director: Luis Barrera
Creative Writing: Carlos Rivas
Content Manager: Bernarda Espinosa
Community Manager: Abel Ramirez
Graphic Designer: Carlos Rivas