The Treehouse

Agency: The Newtons Laboratory


The protagonist of this story is Giannis Antetokounmpo, the 2 times ΝΒΑ MVP, who is preparing something lovingly special for his son. It’s the first time that Giannis is not starring as a basketball player… and in a way this is a Christmas commercial though it actually isn’t.

This professional campaign titled 'The Treehouse' was published in Greece in December, 2020. It was created for the brand: Protergia, by ad agency: The Newtons Laboratory. This Film medium campaign is related to the House, Garden industry and contains 1 media asset. It was submitted over 3 years ago by Producer: Dimitris Logiadis of Filmiki Productions.


Advertising Agency: The Newtons Laboratory, Athens, Greece
Production Company: Filmiki Productions
Creative Directors: Andreas Grigoriadis, Giannis Sorotos, Kostas Thanassakis
Copywriter: Nikos Chatzidakis
Art Director: Christos Kokoris
Production Company: Filmiki Productions
Executive Producer: Nicholas Alavanos
Producer: Antonis Atsalakis
Director: Dennis Iliades
Dop: Christos Voudouris
Music & Sound: Rabbeats
Editor: Smaro Papaevangelou
Colorist: Metapost
Post Production: Filmiki Post
3d: Post Faust
Casting: Ready2cast
Stylist: Dimitris Papathomas
Art Director: Daphne Kalogianni


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