Reporters Without Borders

The shipping container

Agency: BETC


To coincide with the release of its 2014 report of violence against journalists, the RSB is launching a campaign to rally public support and raise awareness for liberty and independence in journalism. Inspired by a true story, the new film depicts a shipping container, one that doesn't contain merchandise, but, rather, a journalist, imprisoned in the Eritrean desert for the last 12 years.

This professional campaign titled 'The shipping container' was published in France in December, 2014. It was created for the brand: Reporters Without Borders, by ad agency: BETC. This Digital medium campaign is related to the Public Interest industry and contains 1 media asset. It was submitted about 9 years ago.


Advertising Agency: BETC, Paris, France
Agency Management: Catherine Emprin, Guillaume Espinet
Creative Director: Stéphane Xiberras
Art Director: Jean-Michel Alirol
Assistant art director: Pierre Orizet
Copywriter: Dominique Marchand
Traffic: Yannick Gimonet
Production house: Rita Films
Directors: Johnny Alves, Benjamin Darras
Producer: Nicolas Marie
Sound Producer: Schmooze & La-Bo

Smile Condoms


Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.