Description
My idea was to move away from traditional advertising by combining a bold hot take with a short personal story. By blending live action footage with animation I wanted to reinforce the message visually and make it more engaging for a younger audience.
The goal of the spot is to spark curiosity about the FIFA Women’s World Cup 2027 and encourage viewers to experience it and form their own opinion.
This student campaign titled 'The Shift' was published in Germany in July, 2026. This Digital and Experiential media campaign is related to the Sports industry and contains 2 media assets. It was submitted about 7 hours ago.
Credits
A FIFA Women’s World Cup Spec Film.
A personal spec project exploring the evolution of women’s football and challenging outdated perceptions of the modern game.
Director
Elviso Mukadi
Director of Photography (DOP)
Theo Weingarten
Cast
Badra Nefzi
Voice Cast
Arianna
1st AC / Gaffer
Martin Moll
2st AC
Jeremy
Make-Up Artist
Lorena Ahmetaj
Assistant Director (AD)
Sophie Marita Bach
Sound Recordist
Jonas Nicolaus
Sound Design, Mix & Mastering
Maximilian Dröge
A huge thank you to everyone who contributed to bringing this project to life. Special thanks to Benny from TSU Stammheim for the incredible support throughout the project. ⚽
