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Netflix

The Senna's Cut

Agency: Monks

Description

For the first time ever, Netflix premiered an entire series outside its platform. Inspired by Ayrton Senna’s unmatched speed, “Senna’s Cut” condenses the six-hour Netflix series Senna into a breathtaking 1'21”314’’ video: the exact length of his record-breaking lap at Monaco in 1990, while mirroring every acceleration, brake and turn.

This professional campaign titled 'The Senna's Cut' was published in Argentina and Colombia in December, 2024. It was created for the brand: Netflix, by ad agency: Monks. This Digital, Experiential, and Film media campaign is related to the TV and Streaming Promos industry and contains 1 media asset. It was submitted 8 months ago.

Credits

ECD: Pablo Vitale, César Castaño
GCD: Alberto Fernández
ACD: Martín Racca, Francisco Arnaudin García, Jaime Henao
Diseño: Ignacio Giardino, Omar Barrantes
AVr: Lisandro Suárez Poch
Head of Client: Lala Fernández
PM: Facundo Mele, Melissa Klajnberg
Cliente: Federico Gozaini, Mateo Valentín, Marcelo Ruiz
Productora: Rebolución
Director: Iván Vescovo
Director Ejecutivo: Ezequiel Ortiz
Producción Ejecutiva: Mayra Tomassini
Post Producción: Directora: Lali Rodríguez, Coordinadora: Anahí Ocampos
Editor: Francisco Kikuchi
Sonido: Manuel de Andrés y Marcelo Galluzo

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