ADVERTISING

Netflix SKY

End of Series Blues

Agencies: Sky Creatives FAMILIA

Description

Sky Creative and FAMILIA have reunited for a new campaign that showcases the power of bringing Sky and Netflix together in one place. The latest instalment in the series, this spot follows a couple as they discover and collect new shows to combat the ‘End of Series Blues’.

Made for the UK market, the couple travel through the worlds of popular shows including Succession, Gangs of London, Bridgerton and Stranger Things. In each world, they witness the hero characters in tense, stunning and exciting moments which entice them to collect a Tile of the stories to watch later.

Ultimately a homage to the featured shows, FAMILIA and Sky Creative decided to insert the characters into existing stories while being respectful of the other directors and producers who crafted the original work. To navigate this, the team devised multiple ideas for each vignette, which the different production companies then collaborated on to find the right tone - maintaining excitement without stepping on the toes of their original visions.

With FAMILIA, Sky, Netflix, and beyond all working together, the teams looked to push the creative to new heights. Determined to achieve the best results, they took the shoot out of the studio, giving a scope and depth to the scenes that adds real value to the finished project.

This professional campaign titled 'End of Series Blues' was published in United Kingdom in June, 2022. It was created for the brands: Netflix and SKY, by ad agencies: FAMILIA and Sky Creatives. This Film medium campaign is related to the Media and TV Promos industries and contains 1 media asset. It was submitted 9 days ago.

Credits

FAMILIA
Director: David Mellor
Ep / Producer: Toby Walsham
Producer: Mark Gibbons
Assistant Producer: Emma Stevens Broyd

Robot
Executive Producer: Liam Johnson
Service Producer: Olivia Mcgrail
Production Manager: Chloe Eaton
Production Coordinator: Marene Van Den Ende, Shiefaa Hendricks
Production Assistant: Patrick Bennett

Netflix
Partner Marketing Creative: Paul Lynch

Sky
Marketing Lead: Lucy Hyde

Sky Creative
Agency Producer: Ciaran Bennett
Agency Creative Director: Aaron Willmer
Agency Creative: Joe Dennett
Agency Creative: Rob Donaldson
Account Director: Amy Connery
Group Ecd: Robin Garton

Camera
Dop: Jordan Buck
Focus Puller: Andrew Greenan
Videoplayback Operator: Anthony English

Art Department
Production Designer: Caroline Story
Art Director: Maria Labuschange

Wardrobe
Wardrobe Stylist: Louise Steytler

Glam
Hair & Makeup: Jessica Le Clos

Final Cut
Edit Producer: Nikki Porter
Editor: Ryan Beck

Etc
Vfx Supervisor: Hitesh Patel
Post Producer: Victoria Lovejoy

Casting
Casting Director: Emma Garrett

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