‘To Hear A Smile’ shares the poignant story of a day in the life of Barbara, a lonely pensioner who looks forward to her weekly call with Gary, a Sky employee who is part of the broadcaster’s Time to Care initiative. The initiative involves employees from Sky’s customer service group, who receive dedicated time each week to speak and befriend some of Sky’s older customers.
This professional campaign titled 'The Power of Belief: To Hear a Smile, The Power of Belief...' was published in United Kingdom in September, 2021. It was created for the brand: SKY, by ad agency: EveryFriday. This Film medium campaign is related to the Media industry and contains 2 media assets. It was submitted over 1 year ago by Director: Vicky Beaney of Visible PR.
Advertising Agency: EveryFriday, London, United Kingdom of Great Britain and Northern Ireland