Drug Free Kids Canada

The Pill Fairy

Agency: FCB


Keeping old meds in your medicine cabinet, where kids can find them, is never a good idea. It’s not as if someone else is going to return them to the drugstore for you.

This professional campaign titled 'The Pill Fairy' was published in Canada in July, 2019. It was created for the brand: Drug Free Kids Canada, by ad agency: FCB. This Film medium campaign is related to the Public Interest industry and contains 2 media assets. It was submitted almost 5 years ago by VP Head of Creative: Sylvain Dufresne of FCB Canda.


Advertising Agency: FCB Canada, Montreal, Canada
VP, Head Of Creative: Sylvain Dufresne
Creative: Arnaud Deneux, Emily Wilkinson, Jean-Simon Charland
Client services: Olivier Barreau, Caroline Morissette
Strategy: Marie-Nathalie Poirier
Agency production: Catherine Dumas, Anick Rozon, Joseph Spilak
Production: Alexandra Quesnel / Gorditos
Director: ENO
Photography: Raphaël Ouellet
Sound: Sylvain Rioux / BLVD
Post-production: SHED


Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.