The moment of truth

Agency: JWT

This professional campaign titled 'The moment of truth' was published in Peru in March, 2014. It was created for the brand: Laive, by ad agency: JWT. This Ambient medium campaign is related to the Soft Drinks industry and contains 1 media asset. It was submitted almost 10 years ago.


Advertising Agency: JWT, Lima, Perú
Creative Directors: Fernando Iyo, Javier Graña
Art Director: Eduardo Meza
Copywriter: Carlos Fernandez
Additional credits: Monica Torres, Karina Fernandini, Daniel Ayllón, Bruno Correa, Mariella Verdeguer, Mauricio Hidalgo, Arturo Arellano, Rodrigo Malnati, Francisco Diaz


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