For the launch of Lupin Part 3, Netflix spoofs the ads of famous luxury brands in Paris.
In order to announce the return of the most popular jewelry thief in France, the campaign was on air during the Paris Fashion Week to make noise amongst the high-end fashion enthusiasts, with Lupin’s tongue-in-cheek twist on the typical Parisian luxury billboards.
This professional campaign titled 'The Missing Jewels' was published on September 27, 2023. It was created for the brand: Netflix, by ad agency: Jellyfish France. This campaign contains 4 media assets. It was submitted 5 months ago by Marketing Director: Carol-Ann Motard of Jellyfish.
Managing Director Jellyfish France: Sandrine Reinert
Executive Creative Director: Thomas Guilhot
Creative Director: Alexandre Boutry
Art Director: Antoine Dèzes-Richard
Copywriter: Gauthier Lempereur
Art Buyer: Sophie Scaglia
Diana Milone: VP Client management
Project Director: Alexandra McCarthy
Client Partner: Yolaine Campana
Account Director: Cameron Bishop
Retoucher: Feel Good