In 2020, with the world’s population locked down and all sports events cancelled, runners, cyclists and triathletes worldwide trained with more effort and determination than ever. By telling different stories about achieving goals we aimed to get to the root of that invisible motivation that drives us to keep going.
This professional campaign titled 'The Invisible Race' was published in Spain in December, 2020. It was created for the brand: Sporcks, by ad agency: KIDS. This Content medium campaign is related to the Fashion and Retail Services industries and contains 4 media assets. It was submitted almost 3 years ago by CD: Willy Roda of Kids Advertainment.
Advertising Agency: Kids, Valencia, Spain