plaCMOS project

The Big Race

Agency: Mellanox Technologies


Who will win the “Great Technology race”? all of us!
The plaCMOS project will enable so many categories to run their applications 8 times faster categories like: Medical research, climate and space research, online shopping and the media creating a better future for us all. This groundbreaking project is comprised of seven leading companies under the commission of the European Union that have joined forces and created an Interconnect that will accelerate data transfers by 8 times.

This professional campaign titled 'The Big Race' was published in Israel in August, 2018. It was created for the brand: plaCMOS project, by ad agency: Mellanox Technologies. This Film medium campaign is related to the Electronics, Technology industry and contains 1 media asset. It was submitted almost 6 years ago.


Advertising Agency: Mellanox Technologies Creative, Tel Aviv, Israel
VP Creative: Moshe Gellis
Creative Director / Art Supervisor: Ziv Almog
Art Directors: Avi Cohen, Yael Slabetzky
Copywriter / Social Media:Edan Gilboa
Video Editor: Tal Miller
Producer: Eli Harduf
Production Company: Udini
Director: Yaron Shilon


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