Tasteless Cola

School: Nanyang Academy Of Fine Art


Millions of Americans are still unvaccinated from Covid-19, how can we motivate them to take the shot?
With losing the sense of taste being one of the side effects, We decided to steal the taste of one of America's beloved soft drink; Coca - Cola.

This student campaign titled 'Tasteless Cola' was published in Singapore in February, 2021. It was created for the brand: Coca-Cola, by ad school: Nanyang Academy Of Fine Art. This Integrated medium campaign is related to the Public Interest, NGO industry and contains 3 media assets. It was submitted 27 days ago by Graziella Tan.


Advertising Agency (School): Nanyang Academy Of Fine Art
Art Director: Graziella Tan
Copywriter: Sarah Heng


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