Surprising Engines

Agency: Maloca73

Citroen, Surprising Engines

Ford, Surprising Engines

Peugeot, Surprising Engines


Localiza Seminovos is a used cars chain brand. Most people would love to have dream cars, but can't afford them. We found out that many of the engines in regular cars sold by Localiza are also under the hood of their more expensive 'cousins', such as BMW, Mini and Volvo. So if you can't buy the car of your dreams, at least you can buy a cheaper one with the same engine.

This professional campaign titled 'Surprising Engines ' was published in Brazil in February, 2023. It was created for the brand: Localiza, by ad agency: Maloca73. This Print medium campaign is related to the Automotive industry and contains 3 media assets. It was submitted about 1 year ago by Estevão Domingues of Maloca73.


Client: Localiza
Agency: Maloca73
Creative Directors: Dan Zecchinelli, Rodrigo Spotorno
Art Director: Estevão Domingues
Copywriters: Vanessa Pereira, Ildeu Souza Filho


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