Subaru Canada

Subaru Forester just got way more wilder

Agency: Zulu Alpha Kilo


For Subaru Canada, family fun is a serious matter. But, to empower family fun, you need a vehicle you trust to enable it. The new Forester and all-new Forester Wilderness do just that.
This month Subaru launches their new Forester campaign with two hero films. ‘Way More Funner’ features the new 2022 Forester and follows a young family on a journey, experienced through the eyes of young boy, as they head out on a daytrip ending with a mind-blowing discovery. The all-new Forester Wilderness follows a different family as they set out for a journey of epic proportions. The Forester Wilderness, the most capable Forester ever, enables them to go deeper and higher into the mountains in search of big family adventures.

This professional campaign titled 'Subaru Forester just got way more wilder' was published in Canada in February, 2022. It was created for the brand: Subaru Canada, by ad agency: Zulu Alpha Kilo. This Film medium campaign is related to the Automotive industry and contains 2 media assets. It was submitted over 2 years ago.


Agency: Zulu Alpha Kilo
Chief Creative Officer: Zak Mroueh
Executive Creative Director: Wain Choi
Creative Director/Writer: Jonathan Smith
Creative Director/Art Director: Matt Camera
Agency Producer: Jac Benoit
Account Team: Corina Wilkes, Maura Kelly
Planning Team: Heather Segal, Carly Miller
Clients: Gary Sappleton, Curtis Lang, Cynthia Bouris, Don Durst
Media Agency: OMD
Media Team: Michelle Jairam, Natasha Cappelli
French Partner Agency: Rinaldi
Production House: Circle Productions
Director: Dave Ma
Executive Producer: Laurence Payne
Line Producer: Ahnee Boyce
Director of Photography: Todd Duym
Casting Directors: Blair Law
Editing Company: Zulubot
Head of Post-Production: Adam Palmer
Post-Production Producers: Lauren Schell, Sarah Dayus
Editor: David Findlay
Online: Dan Margules, Felipe Chaparro, Justin Lee, Lev Bravo
Colour Grading: Wade Odlum, Alter Ego
Music By: Vapor Music
Audio Director: Ted Rosnick
Producer: Kat Stewart
Engineer: Ryan Chalmers, Ethan Myers


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