Description
A company called Personiva has developed an engaging technology which allows users to star in an ad by simply uploading a photo. Levi’s is using this technology on their site for the “Straight Walk” ad. Users can then share or blog their creation and choose their own ending.
Check out the microsite
Illustrator, Photographer Or Other Additional Credits: Benoit Delhomme (Director Of Photography)
This professional campaign titled 'Straight walk' was published on December 01, 2006. It was created for the brand: Levi's, by ad agency: BBH. This Digital medium campaign is related to the Fashion industry and contains 1 media asset. It was submitted over 16 years ago.
Credits
Advertising Agency: BBH, New York, USA
Creative Director: Thomas Hayo, ((Kevin Roddy – Ecd))
Art Director: Nick Klinkert
Copywriter: Tom Kraemer
