Ponto OOH

Someone is Feeling Cold

Agency: Fire Comunicação e Marketing


Homelessness is a major problem in Brazil right now. With temperatures dropping, lack of shelter becomes an even bigger problem. This campaign aims at driving donations of clothing to bring some relief against the cold.

This professional campaign titled 'Someone is Feeling Cold' was published in Brazil in November, 2022. It was created for the brand: Ponto OOH, by ad agency: Fire Comunicação e Marketing. This campaign is related to the Food industry and contains 3 media assets. It was submitted over 1 year ago.


Advertising Agency: Fire Comunicação e Marketing, Vitória, Espírito Santo, Brazil
Production Company: Ponto OOH, Brazil
Creative Director: Rodrigo Pegoretti
Art Director: Daniel Galvão
Copywriter: Rafael Gasperazzo, Daniel Galvão
Account Team: Bruno Weigert, Flavia Celin


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