The campaign, made up of 4 print pieces corresponds to the brand's 50 ’4K Led TV line and manages to generate a parallel between those things that we did not see before, that we did not realize and that now, luckily, we do see and notice; appealing to the high quality of definition of the product that allows us to see even the smallest detail.
This professional campaign titled 'Seeing what you didn't see before' was published in Argentina in October, 2021. It was created for the brand: JVC, by ad agency: Havas. This Print medium campaign is related to the Electronics, Technology industry and contains 4 media assets. It was submitted about 2 years ago by CCO Republica HAVAS Miami: Tony Waissmann of Republica Havas.
Advertising Agency: HOY Buenos Aires, Buenos Aires, Argentina
Chief Creative Officer: Tony Waissmann
Creative Director: Damian Palopoli
Creative Director: Santiago Ledesma
Producer: Maite Orlievsjy
Retoucher: Walter Becker