Description
To introduce its OLED display technology, ASUS brings together Olympic champion archer Mete Gazoz and actor Selim Bayraktar in a visually striking campaign.
Set within a theatrical circus performance led by Bayraktar, who also has a background in magic, the film invites designers, artists, and creative professionals to see the impossible. Throughout the story, three key benefits of ASUS OLED technology are demonstrated through a series of precision archery challenges.
Representing the accuracy and performance of ASUS OLED, Mete Gazoz puts the technology to the test by aiming at apples positioned under increasingly demanding conditions. With every shot hitting the mark, the film showcases the exceptional color accuracy, contrast, and reliability of ASUS OLED displays.
Created by LÖRN Creative Agency, the campaign combines spectacle, craftsmanship, and precision to bring ASUS OLED technology to life.
This professional campaign titled 'Ready to see the impossible?' was published in Turkey in April, 2022. It was created for the brands: Asus and Microsoft, by ad agency: LÖRN CREATIVE AGENCY. This Film medium campaign is related to the Electronics, Technology industry and contains 1 media asset. It was submitted 12 minutes ago by LÖRN Creative Agency of LÖRN Creative Agency.
Credits
Client
ASUS Türkiye
Advertising Agency
LÖRN Creative Agency
Creative Director
Erdem Duyğu & Murathan Eker
Client Relations Director
Ediz Çapalı
Creative Motion Designer
Egemen Kayıket
Art Director
Aleyna Güner
Production Company
Autonomy
Director
Enis Baruh
Director of Photography
Yağız Yavru
Producers
Murat Pekin, Mustafa Şafak Sezgin
Post Production
Tonic Effects
