Description
This campaign captures the essence of Worker’s Day by highlighting the importance of rest and recovery for workers. It recognizes the often-overwhelming demands of daily work life and shifts the narrative from constant productivity to celebrating the well-deserved break workers need. This perspective aligns with the spirit of Worker’s Day and stands out in a culture that often glorifies overwork.
To all the hardworking individuals, we hope you take a well-deserved break and enjoy some downtime. After all, a little rest now will only fuel your productivity later.
Happy Worker's Day.
This student campaign titled 'Productivity Level = Low' was published in Nigeria in May, 2024. This Design, Digital, and Print media campaign is related to the Health and Recreation, Leisure industries and contains 1 media asset. It was submitted 9 days ago by Miss: Praise Onah .
Credits
Art Director: Stanley Chinedum
Copywriter: Praise Onah