Unarguably, many mothers' love knows no end. They will sit on fire, burn through mountains, even wrestle with us to save our own lives.
To celebrate them and their fighting for our lives with “little white lies”. This campaign was birthed for Mother's Day to highlight the struggle mother’s face to give their infants medications.
This professional campaign titled 'Mama Our First Health Expert' was published in Nigeria in March, 2022. It was created for the brand: Medplus Pharmacy, by ad agency: DMTCAgency. This Print medium campaign contains 4 media assets. It was submitted almost 2 years ago by Account Lead: Olamide Oshinaya of DMTCAgency.
Advertising Agency: DMTCAgency, Lagos, Nigeria
Chief Growth Lead: Ankush Chawla
Growth Lead: Triumph Johnson
Strategy And Account Manager: Adewale Fayiga
Copywriter: Mariam Odetoro
Copywriter: Irewole Adebiyi
Art Director: Stanley Chinedum
Approving Client: Christiana Aileru