When renting a property for a private, business or commercial purpose, the landlord has the right to demand a guarantee, in order to be protected from delays in payments, possible damage to property and any other debt. In Israel, tenants are required to present a "bank guarantee" and to do so, they must deposit (imprison) 3 months' rent in cash, in a bank.
Thousands of shekels! Together with an annual premium (between 5.4%-6.5% of the amount of the guarantee) Today, thanks to OBLI - a new fintech company, tenants can provide a secure guarantee without having to part with their money - only a fair annual premium. For the first time in Israel: A security guarantee for rent without a deposit imprisoned in the bank
This professional campaign titled 'Prison' was published in Israel in July, 2021. It was created for the brand: OBLI, by ad agency: Boom!. This Print medium campaign is related to the Finance industry and contains 4 media assets. It was submitted over 2 years ago by Chief creative director: Eyal Segal of BOOM! creative studio.
Advertising Agency: Boom!, zichron yaakov, Israel
Art Director, Creative Director: Eyal Segal
Copywriter, Creative Director: Michal Almog
Co Founder And Director: Hagit Kamin
Photoshop And Digital Illustrator: Alex Melik-Adamov
Marketing And Sales Director: Tomer Miedzigorski