Description
Meet Luigi, your new best mate.
Every day, he witnesses the reactions of pure pleasure his human colleagues have when drinking their Lavazza coffee.
Until Luigi develops the secret dream of sipping it too. But will he be able to feel what humans feel?
Watch until the end to discover more.
This professional campaign titled 'Pleasure makes us human.' was published in Italy and United States in August, 2024. It was created for the brand: Lavazza, by ad agency: VML. This Film medium campaign is related to the Soft Drinks industry and contains 1 media asset. It was submitted 18 days ago.