Opera GX, the browser built for gamers, announced today the launch of GX Mods: A new feature which allows users to customize their browsers like never before, from the look and feel, to the sounds, to live filters called Shaders. And to get the word out to the gamersphere, the brand’s teaming up with the king of customization himself: Mr. X to the Z, Xzibit.
The rapper, known worldwide for hosting MTV’s “Pimp My Ride” in the 2000’s, is the face of the launch campaign for GX Mods, appearing in a series of online spots to promote the browser’s newest feature. In the hero ad, he joins a GX technical expert named Nate, to help show users how they can “pimp their motherf***ing browsers”.
This professional campaign titled 'Pimp Your Browser' was published in Norway in April, 2023. It was created for the brand: Opera, by ad agency: Officer & Gentleman. This Film medium campaign is related to the Electronic Devices industry and contains 1 media asset. It was submitted 6 months ago.
⦁ Agency: Officer & Gentleman
⦁ Executive Creative Directors: Javi Iñiguez de Onzoño & Alex Katz
⦁ Managing Director: Jose Ortiz
⦁ Director of Client Services: Marta Blanco
⦁ Account Supervisors: Elsa Morales & Karina Guerra
⦁ Senior Creatives: Ginés Gómez & Borja Marco
⦁ Junior Creatives: Marta del Rosario & Marina Ayora Estevan
⦁ Production Company: Antiestatico
⦁ Directors: El Cielo
⦁ Executive Producers: Matías Dumont - Nabil Ejey
⦁ Producer: Nabil Ejey
⦁ DOP: Marino Pardo.
⦁ Art Directors: E S P A I 2
⦁ Directors Assistant: Iñaki Tena.
⦁ Sound: Pablo Serrano
⦁ Editor: Gomez Selva.
⦁ Color: Julia Rossetti.
⦁ VFX/3D: Sinedie.
⦁ Costume Designer: Maria Nicolás.
⦁ Hair and Makeup: Alba Nava.