Description
El impacto comercial de la película de Barbie es uno de los más significativos de los últimos tiempos; todas las marcas buscan ser parte.
Ese protagonismo del rosa es la excusa perfecta para darle protagonismo a otra cosa representada por ese color; la lucha contra el cáncer de mama.
This professional campaign titled 'Pensá en Rosa' was published in Uruguay in August, 2023. It was created for the brand: Dame tu Mano, by ad agencies: VMLY&R and VMLY&R Uruguay. This Content, Design, and Digital media campaign is related to the Public Interest industry and contains 1 media asset. It was submitted over 1 year ago.
Credits
Advertising Agency: VMLY&R Uruguay
CCO: Rafael Barthaburu
Creative Director: Guzmán Jhonson
Copywriters: Micaela Clavijo, Déborah Buonomo
Art Director: Clarisa Prieto
Photographer: Rodrigo Melián
Video Editor: Rodrigo Melián