Description
Brief:
Bring a national video campaign to life for the Australian launch of GeForce NOW, the Nvidia cloud gaming service. The proposition, for the creative, was that users can play PC games through their old devices, anywhere, anytime.
Solution:
We came up with the concept ‘PC Gaming Anywhere’ which was communicated through metaphors, transitions and funny scenarios. We executed three films in portrait format to fit in with TikTok and Instagram ads, where all of the advertising spend was distributed.
This professional campaign titled 'PC Gaming Anywhere' was published in Australia in November, 2021. It was created for the brands: GeForce Now Powered By Pentanet and Nvidia GeForce Now, by ad agency: MITP Agency. This Integrated medium campaign is related to the Electronics, Technology and Gaming industries and contains 3 media assets. It was submitted almost 2 years ago by Senior Creative: Calle Bolmgren of MITP Agency.
Credits
Advertising Agency: MITP Agency, Perth, Australia
Creative Director: Alex Paioff
Director: Luna Laure
Producer: Luna Laure
Production Coordinator: Courtney Dagasso
Dop: David Le May
Grip/Gaffer: Ollie Lo Monaco
Production Design: Johnny Ma
Production Assist: Josie Nolan
Editor: Liam Ozdemir
Colourist: Kent Hosokawa
Digital Media Director: Jimmy Moretta
Creative Director (post-production): Fraser Johnson
Creative / Storyboard Artist: Calle Bolmgren
Production Assistant: Robin Domondon
Editor: Tay Kaka
Graphic Designer: George Vavakis
Ac: Brianna Trinidad
