Without insurance, the news couldn't be gathered or printed. The world doesn't work without insurance, and insurance works best with an insurance broker. See why at ibac.ca.
Description
We stripped a newspaper page of its content to dramatize the point that without insurance, the news couldn't be gathered, or printed. This is part of our ongoing Works Best campaign for the Insurance Brokers Association of Canada. The campaign idea: The world doesn't work without insurance, and insurance works best with an insurance broker.
This professional campaign titled 'No news' was published in Canada in April, 2024. It was created for the brand: Insurance Brokers Association of Canada, by ad agency: Agency59. This Print medium campaign is related to the Insurance industry and contains 1 media asset. It was submitted 11 months ago by CCO: Brian Howlett of Agency59.
Credits
Advertising Agency: Agency59, Toronto
Art Director: Julia Kluga
Copywriter: Brian Howlett
CD: Brian Howlett
Studio Artist: Marisa Carnovale
Account Team: Al Scornaienchi, Gavin Ball, Roxanna Belaoussoff
