Agency: TBWA


As every restaurants have their closing hours. We feel that this is a great opportunity for McDonald’s to communicate the new 24 hours service. McDonald’s places a night image of its restaurant onto the pull-down shutter of various restaurants. Once the shutter is pulled down after the restaurant’s operating hours, passer bys will see an image of a McDonald’s in late hours. This is to deliver the message that while other restaurants are closed, one can enjoy good meal at McDonald’s 24 hours a day.

This professional campaign titled 'Nights' was published in Thailand in September, 2009. It was created for the brand: McDonald's, by ad agency: TBWA. This Ambient medium campaign is related to the Food industry and contains 1 media asset. It was submitted almost 14 years ago.


Advertising Agency: TBWA\Thailand, Bangkok, Thailand

Executive Creative Director: Veradis Vinyaratn

Creative Director: Tarakorn Kamolprempiyakul

Art Directors: Kanon Umpornsirirat

Copywriter: Krisorn Srisai

Account Managers: Chatthip Bhamarasuta, Krittima Chantharapraphap

Account Supervisor: Pavinee Visedsubphisan

Producer: Jarunee Tongsa

Photographers: Kanon Umpornsirirat, Chalotorn Nuanthong

Account Executives: Kanitta Summachaiyanun, Methawarin Rattiwat


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